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Friday 23 October 2015

See The World's Most Reputable Cities

Australia, give yourself a pat on the back.
Sydney and Melbourne are the two most reputable cities in the world, according to the latest study by the Reputation Institute.

Most reputable cities

1. Sydney, Australia
2. Melbourne, Australia
3. Stockholm, Sweden
4. Vienna, Austria
5. Vancouver, Canada
6. Barcelona, Spain
7. Edinburgh, UK
8. Geneva, Switzerland
9. Copenhagen, Denmark
10. Venice, Italy

Least reputable cities

101. Baghdad, Iraq
100. Tehran, Iran
99. Moscow, Russia
98. Nairobi, Kenya
97. Bogota, Colombia
96. Mexico City, Mexico
95. Cairo, Egypt
94. Kiev, Ukraine
93. Caracas, Venezuela
92. Tel Aviv, Israel

The 2015 City RepTrak study surveyed more than 19,000 residents of G8 countries -- France, Germany, Italy, UK, Japan, U.S., Canada and Russia.
Respondents were asked to rate the world's 101 best cities based on their levels of trust, esteem, admiration and respect.
"We see linkages with other research when we compare our reputation rankings to data like tourism and investment," said Fernando Prado, managing partner at the Reputation Institute.
"The measures end up being strongly correlated."
For a city, a strong reputation is closely linked to a desire by individuals to visit, live, work or invest there, he said.
"This is a bottom-line issue for local policymakers," added Prado.
"Cities with a good reputation welcome more tourists, host relevant events and attract more investment and talent."

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